How to Properly Tackle a Digital Transition in the Shipment Industry

How to Properly Tackle a Digital Transition in the Shipment Industry

Gone are the days when the truck would leave the warehouse, and you’d be in the dark until you received a call letting you know that the shipment had gone well. Now, you can track your shipments with live data guiding you through every step of the way. This can help give you a better sense of where you can find better routes, save more time and money, and overall give you an advantage in managing your supply chain more efficiently.
Whether you are an expediter, a shipment broker, a carrier company or shipper, our diverse line of products can give you an edge over your competition. We live in the information age – this means that the more information that you can harness to empower your business the better it will do. People want to be informed, and by giving your clientele a more detailed view into the service you’re providing them you are giving them better value, which is crucial for a market as competitive as the freight industry.

 

Believe it or not, there are still quite a large number of shipment companies and distributors that are sticking more “traditional” methods of their supply chain process. This means that they are holding the same standards and services that have been with the trucking industry for the past few decades, before the time of cell phones and smart devices. By using these older supply chain management methods shipment companies aren’t offering their clients the best possible service, so they run the risk of losing their clientele. One of the main reasons for keeping with these older methodologies is due to the fear and cost of modernizing their systems with current technologies.

If a company takes on the task of developing a proprietary supply chain management solution for themselves, they are going to run into issues. The system development, testing, and implementation is too much for a company to take on alone. This is why third party supply chain management services are so important for the freight industry. These companies have taken on the hard tasks and have developed working solutions to manage freight visibility and other aspects of the supply chain process. With a third party service you can make your company’s transition into the digital age that much easier and more efficient. This is going to help maximize both customer satisfaction and company profits.

5 Multilingual SEO Tips for Marketing Translations

 

If your website appeals to an international audience, you may have to translate your content into multiple languages.

A multilingual SEO strategy will make sure that your content is getting there by as many people as possible, no matter what language it’s in.

Below, we’re outlining five multilingual SEO tips for marketing translations, so your content gets seen in every language.

1. Choose Your Languages ​​Carefully
Just because your content will appeal to an international audience does not mean it will work for every international audience.

Before you begin translating your content into multiple languages, do some research. You want to determine where your audience is.

A tool like Keywords Explorer will help you find the countries that are searching for keywords related to your product or service.

This will help you determine where you should be marketing your product into.

2. Use the Right CMS for Your Multilingual SEO
Not all Content Management Systems are created equal. This is especially true when it comes to a website with content in multiple languages.

You want to find an open source CMS with a shared database.

A shared database will let you update all versions of your site at once.

For example, if you update something on the English version of your site, the same update will be made to the French language version.

Not having to make each individual change will save you time. It will also ensure consistency, which is important for successful multilingual SEO.

3. Have the Right Translation
If you want to appeal to an international audience, you have to speak their language – literally.

Having a sloppy translation or a translation that does not make sense can make your site seem unprofessional. That will ultimately hurt your brand.

Using a professional translation service is the best way to ensure the quality of your content across multiple languages.

Click for more information about multilingual services and how to build trust with your users utilizing different language options.

4. Create Separate Pages for Each Language
Trying to put every language for your content on one page is terrible for both your SEO strategy and your overall user experience.

Search engines can only index one page at a time, and you want them to do so.

Building a separate page for each language also makes it easier for the user to navigate to the right page for them.

They’ll feel that their experience is a priority, which will make them more like to use your product or service.

5. Write the Right Content
If you are targeting an international audience, the writing on your site is important.

Do not translate your content just to translate it. You want it to have value for an international audience.

Support your multilingual SEO strategy with content that an international audience will have a genuine use for, and your audience will grow across the globe.

Get Started Now
Creating a site that will have value for an international audience is a big project. From the type of content to the SEO that will promote it, there is a lot to think about.

If you do it successfully though, you will open yourself up to new customers and clients across the globe.

How to Build a Quality Culture in Your Radiology Practice

On Building Cultural Quality in Your Radiology Practice

Beyond metrics, radiological practice requires a quality culture that fosters the safety and care of clients. Here’s what you need to know to achieve it.
Building a successful radiology team can be a challenge in itself, right?

You focus on helping your patients become healthier. You also focus on keeping your team safe.

But you can not do it all by yourself.

You need to build a culture that encourages your team to perform as per their potential. It does not have to be difficult. The tips in this post will help you build a better team and save more lives.

Protect Staff
In most cases, radiological practice focuses heavily on patient protection. This is understandable right? After all, our patient entrusts us to their health. Our job is to keep them safe

But what about the staff?

While ensuring the safety of your patients, you also need to ensure the safety of your radiologist and doctor. Your staff must be sure that you are doing everything possible to protect them.

This means you should be aware of the exact collimation, positioning, and angle radiology equipment. It is important to make sure you reduce the amount of exposure your staff has. You also need to make sure your staff has the right protective equipment.

Warning signs are also important. It is helpful to remind staff about what they should do to be safe.

This is the key to a safe working radiology work environment. Along with providing reminders and protective equipment to your staff, the Radiology practice management services you need to ensure they are educated as possible. Protective equipment and warning signs will not be of much use if they do not know how to actively assure their safety.

Sometimes, radiology workers already know what equipment they need and procedures to follow. But for whatever reason, they choose not to follow the right protocol. Radiology practice management services can also be helpful. You need a system to implement the safety measures you have implemented.

Encourage Collaboration
Establishing and growing an effective radiology team requires collaboration. You must work as a team to make sure you do the best job possible. As a team, you need to be better and better at protecting your patients.

There are many ways to do this.

Implement a survey your staff can resolve to provide feedback on their performance. You have to do this every year. The best insight into your team’s functionality is the team itself. Because of those who do the work, they know what works well and what does not.

Another useful idea is to implement programs that encourage staff to report inappropriate readings. You can even include awards for those with the most exams. You should also apply a minimum level of peer review participation.

Hold a peer peer review conference with your staff. Use this to allow your staff the opportunity to learn more of the learning opportunities they find.

It may be difficult to get team members to report the team’s mistakes. That’s why you want to create a safe environment where team members can share an opportunity area for your organization.

Conclusion
Maintaining an effective radiology team is not easy, but it can be done. The key is to build a culture that focuses on continuous improvement and sense of purpose. When your team works together as a cohesive unit, you can save more lives while keeping your staff safe and happy.

Sacred art meets sophisticated technology!

Sacred art meets sophisticated technology!

Multi-media entertainment studio Moment Factory creates a multi-sensory experience within Montreal’s grandiose Notre-Dame Basilica using sound, light and video projection-mapping.
Designed by Irish-American architect James O’Donnell in 1824, the Notre-Dame Basilica in Montreal is a picture of divinity. Now, as part of the city’s 375th anniversary celebrations, the iconic heritage landmark has been given a new, and luminous, lease of life. Montreal-based multimedia entertainment studio Moment Factory has created AURA, a transformative experience that propels visitors on a sacred journey using layers of augmented reality and spatial orchestral scoring within the walls of the Gothic Revival cathedral.

 

Since its opening in March 2017, AURA, which seats 600 people at a time, has been performed over 400 times. The 45-minute experience, presented in two acts, unfolds beneath the grandiose Basilica’s lofty rood screens. Before being seated, visitors are encouraged to discover and connect with sublime artworks highlighted by multimedia-enhanced installations on a self-led tour.

The second act, when the Basilica’s interior is bathed in a series of animated projections, is just as, if not more, breathtaking. Coupled with an orchestral composition interpreted by 30 musicians, 20 chorists and the Basilica’s resonant organ, the experience is soul-stirring.

Conceived in 2015 by the Moment Factory team and the cathedral’s managers, Fabrique de la Paroisse Notre-Dame, the project was produced by over 100 people. Bringing this vision to reality required an intensive year of musical composition and recording, four months of visual content production, 90 days of installation and a month of content integration and testing.

The technical rig of a total of 21 projectors — seven for the exploratory introduction and 14 for the second act — and 140 lights, four lasers and 20 mirrors is but one of the cogs in the machine.

To fully utilize the cathedral’s intricate architecture as a complex digital canvas, in a seamless manner, Moment Factory developed X-Agora, a specialized projection-mapping software that permits the creation of complex 3D maps of concave surfaces and ornate carvings. The video projections were also tuned to match the cathedral’s vibrant chromatic palette so as to enrich the existing details.

New dynamic atrium from Printemps

New dynamic atrium from Printemps

Printemps, the historic department store on Boulevard Haussmann in Paris, France, gets a makeover with a stunning atrium that runs vertically from the lower floor to the 9th floor.
Through its long history, Printemps is the first department store to use electricity, lift lifts and introduce modern architectural achievements such as large spiral staircases and 42-meter-tall dome. As part of today’s Printemps reconstruction, the goal is to introduce a new atrium that allows visitors to see all levels. New dynamic atrium from Printemps

The interdisciplinary research-based architecture studio, UUfie, in charge of this dynamic feature applies the concept of vertical dome, which is also called the hijab into the atrium as it pierces the heart of the building; reminded and saluted the store iconic stained glass dome seen in 1894. The hijab weighs 24 tons, but appears to float in front of a vertical circulation with glass floors and mirrored ceilings. 25.5 meters tall and 12.5 meters wide, consisting of a white painted aluminum panel with approximately 17,200 axis shaped openings that reveal the glass layer of Dichroic, which changes color based on people’s point of view, which gives it colorful qualities. The floral relief created by two layers of aluminum surface is an interpretation of the image found in historic stained glass; diverted to repetitive patterns which are then randomized to form a color burst on the white surface. New dynamic atrium from Printemps

New dynamic atrium from Printemps geometry is understood by connecting the four angles of emptiness with simple curves in plan and elevation. The combination of two-dimensional curved panels gives the overall shape of the full veil. Proper assembly allows for perfect joint control between each panel. On the opposite side of the hijab is a one-way mirror wall covering the twelve newly installed escalators. This creates a reflection that complements the hijab symmetry and gives the appearance of a widened void.

Visitors approach the space through the dark hallway to the escalator behind a one-way mirror. Between floors 4-8, a hole in the wall of a one-way mirror gives an unobstructed view of the hijab. Development through space provides a variety of perspectives and moments to experience the ever-changing color and color changes in the void. Acting as the backbone of the main building, it channeled energy to different retail concepts on every floor and brought some of the building’s history to date.

To negotiate existing building constraints and strict fire regulations has resulted in a symbolic and expressive space of ingenuity in architecture and engineering. The entire project was built in just eight months, while the shops are still operating. New dynamic atrium from Printemps

Take Security to Your Own Hand and get a HIPAA Risk Assessment

 

If your organization deals with protected health information, or PHI, the Department of Health and Human Services requires you to perform risk analysis as the first step to implement the safeguards specified in the HIPAA Security Rule, and ultimately achieve HIPAA compliance.

This includes all HIPAA hosting providers.

But what is a risk analysis? And what should be really included in your report?

The Health and Human Services Standards Guide outlines the nine compulsory components of risk analysis.
By conducting a comprehensive HIPAA risk assessment, it is very difficult to do on their own. You may want to contract with HIPAA auditors to help you.

Most people do not know what to find out, or they end up passing things because they do not understand data security.

If risk analysis is important to your security, then you do not want to ignore the key elements in the analysis.

There are nine components that health organizations and health-related organizations that store or transmit protected electronic health information must be included in their documents:

1. Scope of Analysis

To identify your scope – in other words, the area of ​​your organization you need to secure – you need to understand how the patient’s data flows in your organization.

It covers all the electronic media your organization uses to create, receive, maintain or transmit portable media, desktop and ePHI networks.

There are four main parts to consider when determining your scope.

Where PHI starts or enters your neighborhood.
What happens after that in your system.
Where PHI leaves your entity.
Where potential or leakage exists.
2. Data Collection

Here is a list of places to get you started in the documentation where PHI enters your neighborhood.

Email: How many computers do you use, and who can log in to each?
Text: How many mobile devices are there, and who owns them?
EHR entry: How many staff members are included in the data?
Fax: How many fax machines do you have?
USPS: How are incoming mail handled?
New patient paper: How much paper does the patient have to fill? Do they do this at the front desk? Test room? At another place?
Communication business associates: How do business partners communicate with you?
Database: Do you accept a marketing database of potential patients to contact?
It’s not enough to know where PHI started. You also need to know where to go when you enter your neighborhood.

To fully understand what is happening with the IRC in your environment, you should record all hardware, software, devices, systems and data storage locations that touch the IRC in any way.

Then what happens when the IRC leaves your hand? It is your job to make sure it is transmitted or destroyed in the safest way possible.

Once you know all the places where PHI is placed, transmitted, and stored, you will be better able to protect those vulnerable places.

Identification and Document of Potential Vulnerability and Threats

Once you know what happens during the PHI’s lifecycle, it’s time to find a gap. This gap creates an environment for unsecured PHI to leak inside or outside your environment.

The best way to find all possible leaks is to create a PHI current diagram documenting all the information you find above and putting it in a graphical format.

Viewing diagrams makes it easier to understand the PHI path and to identify and document anticipated vulnerabilities and threats.

Vulnerability is a defect in components, procedures, design, implementation, or internal control. The vulnerability can be fixed.

Some examples of vulnerabilities:

The website is incorrectly encoded
No office security policy
The computer screen is in view of the public patient waiting area
Threats are the potential of a person or object to trigger a vulnerability. Most threats remain outside your control to change, but must be identified to assess the risks.

Some examples of threats:

Geological threats, such as landslides, earthquakes, and floods
Hackers download malware to a system
The actions of members of the work force or business associates
Again, even if you are above average in terms of compliance, you may have little understanding of vulnerabilities and threats. It is important to seek professional help for your HIPAA risk assessment.

Assessing Current Security Measures

Ask yourself what kind of security measures you take to protect your data.

From a technical perspective, this is the case

5 Ideas for Fun Custom Bobbleheads

 

A doll with a head that bobbles: that is the classic bobblehead doll. And that could very well be the end of the story.

But it’s not.

The fun begins when bobblehead dolls are customized to represent something or someone in particular. A custom bobblehead doll is the perfect blend of art and laughter.

But before the fun begins, you have to decide what or who your custom bobblehead doll is supposed to represent. You will never run out of ideas for custom bobbleheads.

Here are 5 to get you started:

1. Your Favorite Pet
Who says bobbleheads have to be modeled after humans. Pets are people too. If not, at least they are great subjects for custom bobbleheads.

Make this gift card out to yourself.

You might not take your favorite pet with you to the office. But you could put a bobblehead of her on your desk.

It will be like you are the one with the barking, territory marking, and … You get the idea.

2. Bobblehead Selfie
All of the power, science, chemistry and engineering that goes into the masses, taking selfies.

If you are going to take selfies, why not take them to the next level?

A custom bobblehead selfie is a great gift that reminds friends, family, spouses and other domestic partners that you are always there for them. So do not hesitate to give the gift of yourself.

3. Confidence Boosters
If you think self-esteem is tough for adults, try being a kid again. It is harder than ever to navigate the grade school social highway with your ego intact.

Parents can give the gift of self-confidence by presenting a child with a bobblehead of themselves as their favorite superhero. It can be a reward for good grades on an exam, or politeness, or neatness, or any good thing that can be called out in a special way.

Because it is a custom bobblehead, your child’s likeness could be them ripping open their shirt to reveal a superhero emblem underneath.

Just know that some places charge extra to customize the body. There will also be a charge for glasses, masks, and head gear. When pricing your custom bobblehead, be very specific about what you want.

4. Sales Incentives
Sales rooms are powered by egos and incentives. Custom Bobbleheads of your sales team can help you tap into both.

The winner of your weekly contests can be represented by their triumphant bobblehead prominently displayed.

5. Bobblehead Family
As the old saying goes, the family that bobbles together … Well, you get the idea.

Next time, instead of a family portrait, why not try something a little different?

Why not do family bobbleheads every few years. The kids will love them, the grandkids will adore them. And for the first time, the Joneses will want to keep up with you.

There is no end to the creative ways to customize and utilize bobblehead dolls. If you are an out of the box thinker, give one firm bobble for “yes!”

3 Ways to Stay on top of Your Taxes

The tax season is pretty much hated by everyone except us tax attorneys. But if you’re not ready, it can be a lot more painful than you think.

Here are three ways to make proper tax preparations and one step ahead of tax officials coming in March.

1. Budget by percentage, not total
For those of you who are self-employed, chances are you have a lot of income streams, perhaps with very different rates. If you work with clients, you may have multiple employment reports for different time periods and rates.

The result is a confusing tax situation, and a real challenge in predicting your annual income with all the precision.

To avoid getting caught, try budgeting by percentage rather than totally. Many self-employed service providers work on their annual earnings projections at the beginning of the year and save their taxes on them.

For example, if you plan to make $ 50,000 and you have a tax rate of 20%, you may be tempted to save like a madman in the first few months to cover your $ 10,000 liability.

But what if you did not make $ 50,000? What if you earn MORE than $ 50,000 and you have a higher tax liability?

By budgeting throughout the year with a percentage, you can control your savings better and make sure you have enough money to cover your tax expiration.

2. Digitize your tax records
Always, always digitized. If you have a receipt, take a picture with your smartphone. Scan and save signed PDF documents, contracts and statements every month.

And make sure you archive all your bank credit card statements as well as your business email. Then, return all this information into the cloud so you have a clear and clear record of what happened and when. The IRS can audit you until six years ago, so you may want to keep a record of paper so far.

But with cloud storage very cheap and easy, there is no real reason to destroy your digital data. It also means that you can draw records for years and years before you are audited to prove that the year in question is actually equivalent to previous years.

3. Avoid cash. Always.
Finally, the best way you can prepare for the end of the year is the tax rush to keep everything digital. Cash is hard to trace, hard to prove, and there is generally a disruption in terms of tax preparation. You want to avoid that but you can.

Fortunately, it’s not that hard. For business transactions, most small business traders or self-employed people work digitally.

If you’re frustrated with the level of fees charged by mobile payment processors like Square, it’s worth shopping around to find lower (lesser known) processors that cost less. If not, simply fold their pieces into your annual tax rate and call it a business expense. If IRS audit is as you see fit, you will be grateful for the digital paper trail.

There he is. Three great ways to prepare for the tax season.

Keeping your Winter Holiday Green

Keeping your Winter Holiday Green

We live in a time where people are becoming increasingly eco-conscious, and both cor-porations and individuals are doing more than ever to reduce their carbon footprint. This is fantastic news and very important in a bid to protect our planet and reduce the impact of global warming, but there is still a lot of work to be done. The good news is that even small changes can have a huge impact.
As a rapidly growing industry that’s set in natural surroundings, the skiing community must look for ways to keep winter holidays green without compromising on the quality of stays in catered ski chalets and shredding powder on the mountain. If you have a ski trip coming up and want to do your bit, here are a few simple ways to have an eco-friendly holiday.

 

Public Transportation

One great way to protect the environment is to opt for public transportation instead of taking your own car. The local public transport system is usually free with a lift pass, and offers a good chance to make a few new friends along the way. Using the local train network is also a good option if you want to venture outside of the resort and explore.

Recycling in Your Chalet

There has been a huge push to encourage recycling in ski resorts in recent years. Simply separate your rubbish from what can be recycled and take it down to the recycling point. This only takes a few minutes, but has a very positive impact on the environment.

Gear from Eco-Friendly Companies

There are a growing number of eco-friendly ski and snowboard companies that provide gear that does not harm the environment. This includes using eco-friendly waxes on snowboards and skis that are made from sustainable, reclaimed or recycled materials. For a great and guilt-free experience in the snow, why not consider renting or buying this equipment from a company that is doing its part to save our planet?

Chalet Hire from Reputable Companies

One of the easiest ways to go green is to book your catered ski chalet from a reputable company that has actively taken steps to combat damaging the environment. Take your time to research the company, and keep your eyes peeled for those that adhere to an AITO recognised environmental policy.

Getting There

Transport is always a concern when it comes to green holidays. Flying can produce three times more CO2 emissions per passenger than other forms of public transportation, so avoid this if possible. Good alternatives include driving (car shares are even better) and going by train (there are many stations throughout the Alps).

Offset Carbon

If you do decide to fly, you can still do your bit by offsetting your carbon (certain airlines provide this option at the time of booking). A few options include getting a shared transfer or bus from the airport/train station and using a transfer company that offsets their carbon.

Adhering to Resort Environmental Issues

If you choose a resort that has environmentally friendly practices in place, be sure to ad-here to these during your stay. The staff members know how to best protect the site, and they can make it easy for you to do your bit whilst still enjoying your stay.

Never has it been more important for people to reduce their environmental impact than today. Fortunately, this can be relatively straightforward during a stay in a catered ski chalet, and will allow us all to continue skiing without damaging the beautiful surround-ings.

What You Can Learn From Adult Ads Marketing

 

The adult entertainment is worth around $ 15 billion The exact number is unknown due to the fact that much of the industry remains under the covers.

It did not get that way by sitting around allowing customers to find it. It worked its assets off. It stayed ahead of the industry, technology, market trends and consumer preferences. It was willing to go where others would not go.

What can you learn from adult ads? Let’s take a closer look.

1. Interact in Real Time
Many businesses treat social media ads and posts as a 1-way form of communication. But that’s like taking the “social” out of social media.

Social media is a 2-way and sometimes a 3-way, 4-way or whichever way communication.

In order to participate, you need to be present. Interact with customers in real time.

In the adult industry, this often includes:

Live video feeds that allow real time messaging
Scheduling 1-1 phone calls with fans
Making ads interactive
Appearing at strip clubs
Sending adult ads based upon behavior not just demographics (remarketing)
Offering live behind the scenes footage with fans commenting and interacting
User-generated content.
2. Get an Intimate Understanding of Your Demographic
We know that we’re supposed to know our target audience and create content around them.

But adult ads show that they know their audience intimately. They think outside the box and really work to connect with people in a meaningful way – no holds barred and everything out on display.

As businesses, we’re often scared to scratch the surface. We do not want to alienate some to connect with others.

But if you do not really understand what your target is and what is the motion of the goggles.

3. Do not Be a One Trick Pony
Ah, the adult industry! They’re always diversifying and exploring new ways to make money.

Are your marketing strategies hyper focused on one product or element of your business? Maybe it’s time to branch out. Take a page from the book of adult ads.

An actress may start may start out a certain type of video. She continues to expand her repertoire. As she continues to brand a product, escorts, appearances, private Skype sessions, exclusive parties, etc.

She leverages her brand awareness to continue the expansion, strengthening her brand through consistency and knowing what her fans want.

4. Embrace Innovation
The adult industry remains on the cutting edge of technology.

When electronic payments first emerged, they were on it. When big data took over marketing, they were ready to go.

If we take a long trip back to the dawn of Internet marketing, they are the first to use pop up ads.

Geo-location software? There’s so there.

And the list goes on. Through it, they’ve flourished online and beyond.

Do not let your marketing campaign get stuck in a rut. Stay current on what’s new and adapt.

Adult Ads Now and into the Future
What will they think of next? How will they continue to keep people coming back for more? We shall see. And you may want to steal a page from their playbook for your own marketing efforts.